Wear Your Logo Blog

Workwear to keep you warm this Winter

Posted on 07/09/17, filed under Fresh News | Comments Off on Workwear to keep you warm this Winter

Winter workwear to keep you warm

Fleeces, Hoodies & Jackets

Parka Work Jacket

You shouldn’t let a cold front or a coating of snow put you off going to work. It’s all about knowing how to wrap up properly in the correct workwear to keep you warm at winter.

The key word is insulation, or trapping your body’s natural warmth between layers of clothes. Freezing temperatures can affect the way we work, even indoors if you work in large spaces that aren’t always heated properly. The cold can affect the way our bodies work too. Our joints become stiffer and less flexible. We become more prone to aches and sprains because joints aren’t as supple. With the correct types of workwear, this risk can be avoided easily and quickly.

One of the best ways to keep warm is to wear multiple but thin layers. This is because if you ever start to feel too hot as a result of the layers, you can always take one or two off to cool down again. Feeling too hot can have just as negative consequences as the cold for a person at work, so learn how to read the signs of your body being at either extreme.

A good start would be a workwear thermal vest. Polyester is great for holding in warmth, so try and look out for this material with your work clothes. Having workwear that is more of a tighter fit will help insulation more than if it is looser too. This small factor can make a big difference in how comfortable you feel at work.

On top of the vest, you could choose a jumper, sweatshirt or hooded sweatshirt. Some varieties have wind proof lining and are knitted with ribs to maximise insulation. This type of design is intended for the coldest months and should ensure you keep warm at work. A hoodie is perfect if you need to spend sometime outdoors, as it provides an extra layer of protection to your head and ears.

Lastly, you could opt for a thick zipped fleece jacket and depending on the temperature, you could have a heavy jacket or parka too. These come in a variety of styles and if you are working outside, then it’s recommended to have a waterproof jacket of some kind.

To accompany these layers, don’t forget to wear a hat, gloves and scarf when out in chilling conditions, as this protects those areas of our body that lose heat the quickest and so need extra attention.

And don't forget the cherry on the cake, get all your workwear embroidered with your company logo to show you really mean business!

Call 01903 766228 to talk to our knowledgable team and ask about our FREE embroidery service. Or visit our contact page and drops us an email. Get your team notice. Be safe Be Seen! 

Why Use Promotional Clothing?

Posted on 07/06/17, filed under Fresh News | Comments Off on Why Use Promotional Clothing?

Advertising gifts are a powerful marketing tool, and perhaps one of the most affordable for small to medium companies, since advertising campaigns entails high investment and costs. In this sense, promotional gifts, and particularly clothing as an advertising gift, become an effective and highly accessible advertising tool. Here are four of the main reasons why you should be considering promotional gift campaigns very soon:

1. Gifts are not appreciated as advertising

There is a wide variety of promotional gifts, but apart from that, corporate gifts are not perceived as intrusive advertising. When giving this type of product, the recipient automatically thinks of your brand in a positive way and will be more likely to remember you.

2. High visibility at low cost

Promotional gifts have a very high impact and visibility because of their constant exposure. Technological gadgets, watches, mugs, clothing etc. … are usually visible in the eyes of your customers. The number of exposures is very high compared to other types of advertising campaigns and much more economical too.

3. Positioning in mind

Well over three-quarters of those people who received an advertising gift were able to remember the name of the advertiser company. What does this mean? That the advertising campaign with promotional gifts is a success because of its greater impact on the audience.

4. Custom Details that Increase Impact

Personalised marketing is a reality, not a trend. Is it true that we all like to be called by our name? Personalised marketing is the ideal answer to satisfy the requirements of customers and users. In the current market, it is no use to sell without any differentiation in the target. The customer asks for customised products and personalised services capable of satisfying their needs at all levels.

 

Introducing Clothing as your Promotional Gift

But what are promotional gifts and in particular, clothing as an advertising gift? These are objects and garments that are ordered in a certain number of units and that are offered to the customers of a certain brand, as a service to the trust given.

One of the advantages of clothing as an advertising gift is its low cost, which makes it possible to be acquired in a large number of units and reach a high number of people who become potential customers of the brand that is advertised in these gifts.

In this sense, promotional gifts and within them, clothing, play a not insignificant role: to contribute to the loyalty of customers with which a company already has. They feel their confidence is rewarded; they will be satisfied with the brand and will return to it for future acquisitions.

 

Brand Strengthening

Promotional clothing also allows the strengthening of a certain brand or business by increasing its presence. Strategic garments such as short-sleeved shirts in the summer months have a great impact and the visibility of particular brand increases since it is not a mechanism that is exhibited in public and private places.

As for advice for those companies that want to opt for garments as promotional gifts, it is interesting to take into account the moment of gift delivery. This is an opportunity to update the information of the company and enhance the close relationship with the client.

Lastly, it is interesting to note that promotional clothing also benefits the target audience that not only receives a detail of part of the advertiser brand but is presented with a useful gift. This is always more effective than other methods of marketing and advertising, such as brochures or advertisements.

Clothes as an advertising gift are a very interesting element to take into account by companies that want to grow their businesses. The advantages they provide are clear and the investment is minimal in relation to the benefits they are going to get.

 

Why Choose Clothes?

Personalised clothes are a promotional gift that never disappoints. They are consistently a great success for promotional campaigns for many reasons, including the following:

Promotional clothes are liked the world over: They are timeless items that can be used by everyone: men, women and children. They offer comfort, style and warmth. They also offer a pleasant feeling that will be associated with your brand or product.

Customised clothes for marketing campaigns: Clothing is a perfect option for promotional gifts aimed at attracting customers, but also ideal for customer loyalty or gift to employees as an incentive.

Clothing that guarantees visibility: Custom clothing gets used very often by the general public, which will ensure that your logo or brand is visible to a large number of people. At the same time, they are resistant, so their durability is guaranteed, especially if the chosen brands have a guaranteed quality.

 

Promotional Clothing Examples

T-shirts:

These are perfect as a gift to employees. They are basic, economical and available in various colours and sizes, so they adapt to any circumstance. Just make sure that the name of the company appears in a tone that contrasts well with the colours of the garment so that it is well visible. These types of garments are also perfect to put a logo or a slogan for its wide display area, both on the front of the garment and on the reverse.

Hoodies:

The epitome of cool, and suitable for a wide age range, the hoodie has particular appeal if you are trying to attract younger customers, as it is an eminently sporting item. If you want to promote a clothing store among a teen audience, it would be the perfect garment.

Zipped Sweatshirts:

Ideal to promote a business in a number of different events, these types of garments can be removed and put back on with ease. Perhaps more commonly associated with sport or leisure activities, this kind of promotional clothing will cause more people to want to carry it with them during exercise or hobbies.

Polo tops:

These types of garments are very suitable to give away in certain professional environments since they are elegant as well as practical. If you want to promote your business by offering these types of personalised sweatshirts in a golf competition, for example, you will triumph for sure.

Hats:

The advantages of the hat as a promotional item are well-known: practical, affordable, models for all ages, for men and women, wide areas for brand marking, can be worn all year round in different varieties etc. The placement of the support in the human body is also an element to take into

account. The first thing we look at when we enter into conversation with someone is the face, and the hat, being in such close proximity to the face, will become an immediate message.

How Promotional Clothing Can Help Market Your Business

Posted on 17/05/17, filed under Fresh News | Comments Off on How Promotional Clothing Can Help Market Your Business

Branded Uniforms

Using promotional Clothing these days is a marketing method that is widely used by businesses and other companies for their advertising activities. The main reason as to why these items are chosen to be used as marketing tools despite the fact that almost all businesses are already using this method is that it has been proven effective and reliable. One of the most prevalent promotional items these days is Promotional Clothing.

These are usually plain clothes and other garments that are printed with the company logo. This transforms them into something that can be donned by anyone in the public providing free business advertisement. There are a lot of choices when it comes to promotional clothing and these can be designed according to the business owners' preferences. Usually, the first thing that comes to mind regarding promotional clothing are those thin, plain white t-shirts that are printed with the company's logo and marketing message which is handed out as a souvenir. But thanks to the advancement of technology, developments are progressing to create quality textures and fabrics that will change people's mindset on these products.

Furthermore, because of how every business wants to be unique, different categories of clothing are made, so the possibilities have become more extensive as far as the design is concerned. Some are even willing to pay more just to get make their designs far more attractive than their competitors.

Promotional clothing is a popular branding tool that can be used successfully with any business. Done correctly, this type of clothing will drastically change the way others see yours.

The Benefits of Branding with Promotional Clothing

Promotional clothing can be used in a variety of ways, each with distinct benefits. If you use branded clothing as a work uniform in a public store front, the benefits include:

  • A professional-looking atmosphere
  • Staff who are instantly recognisable and thus easy to ask for help
  • Clothing that further expands upon the theme of the business (tops give a sporty look to an athletic shop, polos lend an air of professionalism to an office supply shop, etc.)

If you use promotional clothing to identify your employees at a trade show, convention, seminar, or other professional gathering, you can cash in on these benefits:

  • Other businesses will be able to identify your staff easily. When they present themselves well, others will instantly be impressed with the way your company presents itself.
  • Visitors to a trade show will be able to recognise your staff, even away from the stand.
  • Branded clothing provides a conversation starter that's centred around your business and gets the word out about your company.

If you give out promotional clothing as a prize for high performance within the company, you'll enjoy a different set of benefits including:

  • An opportunity for the employee to talk about his or her job when the clothing sparks conversation
  • A sense of pride for the employee who enjoys wearing the well-designed garment
  • An incentive for others to step up and strive for these same high-quality prizes

How to Brand Your Business with Promotional Clothing

When you're choosing promotional clothing for your company, it's important to give these garments a lot of thought. Don't just slap your logo on the back or a t-shirt or the corner of polo without taking the time to consider the options. The clothing needs to be well suited to both the company and the purpose of the shirt.

Here are some questions to ask yourself when you're designing promotional clothing for branding your company.

  • Will this shirt be worn daily or occasionally? Company uniforms for daily wear need to be durable and easy to clean. Don't choose something high end that needs to be dry cleaned.
  • What image do you want your company to present? If you want to appear edgy and trendy, a t-shirt with graffiti-style letting, bright colours, and modern artwork may work very well. When you want to present a more professional image, a simple logo and neutral-coloured shirt may be better.
  • What colours and designs are associated with your company? If your logo features black, yellow, and red, you should not order promotional clothing in purple and green. People won't recognise your shirts as belonging to the company and you'll only confuse the image that you've worked so hard to build.

One great way to use promotional clothing is in the form of an employee uniform. Any company with a public shop front should have matching uniforms for employees. If your shop has a more eclectic feel, consider offering your employees two or three designs to choose from, so the clothing is somewhat personalised, but still easily recognisable.

Matching clothing is also important when your employees are on the road. Participating in a golf tournament, 5K run, or another charity event is a great way to give back to the community. Make sure your team has matching t-shirts, polos, or other sports attire so they're recognisable.

This customised clothing makes its way to the top of the trend thanks to the consumers. A lot of people these days are into wearing shirts that have a business name either printed or embroidered on them because it makes them feel like they are closely related to the company. In addition to that, because of the designs that most businesses are using these days, the colours and trendy fashion slowly creeps its way to the top of the fashion industry.

As long as you have the will to create an innovative design for your promotional clothing, you will certainly be able to get your target market to wear your merchandise and proudly advertise your